HRH Princess Maha Chakri Sirindhorn takes an initiative that the Phu Fa shop should place perfume on sale, which is purely made from thai flowers and gives unique fragrance in authentic thai style. Mixing the ingredients with modern computer technology, HRH Princess Maha Chakri Sirindhorn’s adjusted the proportion of the ingredients by herself so that the perfume can be sensed the top notes, middle notes and base note from genuine thai flowers.
In 2001 the first Phu Fa shop has been opened at Siam Discovery Center, the first royal perfume formula “Roong Fa” was given by HRH Princess Maha Chakri Sirindhorn, then came out the perfume “Dheva Montra” and “Siritara” respectively.
“Roong Fa” – a gentle classic fragrance from thai flowers Champak, Orchid and Frangipani.
“Dheva Montra” – pleasant and cheerful scent from Jasmine and Frangipani.
“Siritara” – sweet and charming from divinely selected roses.