All about Meow: A new exhibition at Phufa Treasure Trove

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All about Meow: A new exhibition at Phufa Treasure Trove, 4th Floor Siam Paragon     Phufa Treasure Trove is a branch of Phufa stores, set up according to the wish of Her Royal Highness Princess Maha Chakri Sirindhorn to bring craft products from rural and ethnic communities to urban consumers. Proceeds from sale of products contribute to development projects to support children and youth in rural areas all over the country. Phufa Treasure Trove is one branch with a special mission to create a cultural space where customers can enjoy learning about interesting topics in the form of small exhibition display. As we are moving into 2020, the Year of the Rat, Phufa Treasure Trove presents its partner and arch enemy in All about Meow, an exhibition of cats’ stories in history, folktales, art, literature, and science. Over many thousand years since their domestication, cats were once revered as a goddess in ancient Egypt as well as favorite animals to be mummified and placed in tombs. At other time, cats were seen as evil, animals of witches, and suffer many unfortunate fates.   Moving into modern time, cats have a more comfortable life as household pets, loved and cherished as…

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Brand-New Phufa at Siam Discovery

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Phufa Shop, one of HRH Princess Sirindhorn’s an occupation promotion projects, is reopened for the brand-new Siam Discovery under the concept of “The Exploratorium,” The ultimate form of the first hybrid retail store in Thailand. It presents the new idea to let customers enjoy the creativity in products, services, and activities to satisfy the lifestyles of people in the new generation who like to seek their own selves.

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Pick Up Your Right Style and Be Proud to Use It

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Pick up your right style and be proud to use it. The collection from HRH Princess Sirindhorn’s drawing for the year of the Monkey 2016 is available. Special for you at Phufa shop. In the year of the Monkey 2016, Her Royal Highness Princess Maha Chakri Sirindhorn gracefully bestowed the drawing of a monkey to Phufa shop in order to make a collection of a cute monkey in different kinds of products.

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Where Do Phufa’s Earnings Go to?

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Her Royal Highness Princess Maha Chakri Sirindhorn gracefully declared to establish Phufa shop in Children in Remote Areas Development Fund to be a permanent outlet for local products from occupation promotion projects under HRH Princess Sirindhorn. Over the 14 years, Phufa shop has brought products from more than 150 groups of people in the projects, accounting for 4,000 members.

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